The transport and logistics sector in the Netherlands is so large that telemarketing is an excellent tool to use in your sales. That "big" applies both to the number of transport companies and to the many exporting and delivery companies that are their customers. Regardless of whether transport companies are your target group or whether you have a transport company yourself: we can help you get more business.
Sector in challenging times
Although the transportation and logistics industry has experienced significant growth in recent years, market conditions have not gotten any easier. Some of the challenges facing many a transportation company:
- Foreign competition, especially on price, increases customer turnover.
- In terms of efficiency, much can be improved; for example, too many miles are still driven empty.
- There is a shortage of suitable personnel, both drivers and support staff.
- Changing regulations, sustainability and safety place high demands on management.
- With a growing demand for transportation, the government wants a reduction in CO2 emissions and is increasingly barring trucks from inner cities.
Taking all of this into account, you can say that the main challenge is not finding more customers, but especially those that lead to margin and efficiency improvements. Telemarketing is an excellent tool to find especially those customers that increase your transportation company's margin.
When transportation companies are your customers
Precisely because we have been using telemarketing "in transportation" for decades, we know the challenges of the logistics industry well. As already mentioned, everything these days revolves around the need for margin and efficiency improvements. If your company can help transport companies with this, we can connect you with the right leads. In particular, we have frequently supported the following suppliers in their sales:
- Software companies that have specific applications to help the logistics industry operate more efficiently and thus improve their margin.
- Suppliers of rolling stock: trucks, trailers and vans. We are specialists in the automotive sector for a reason.
- Suppliers of wider logistics: warehouse construction and equipment, material handling, packaging materials.
Our cooperation with business associations in transportation has also helped us gain a thorough knowledge of this sector and the companies operating in it.
GUTS AND COURAGE ARE NEEDED TO GET OVER THE FEAR OF REJECTION
Romy van den Berg | Business Developer
Suitable customers for your transportation company
Even if you have a strong sales department, finding suitable new customers is a challenge. After all, your account managers already have their hands full keeping existing customers happy. Acquisition of new business often gets too little attention. In transport and logistics, telemarketing can support your account managers with market research and making targeted appointments with potentially interesting customers.
When outsourcing telemarketing in transportation, it is important to choose an acquisition agency that understands your market. This requires both knowledge of B2B telemarketing, as well as of the transportation and logistics industry. Provite, as the oldest b2b telemarketing agency in the Netherlands, is your ideal partner. We have helped a large number of transport companies (both road, water and air transport) find a distinctive proposition, approach suitable prospects and making appointments for their account managers.
Training your own sales professionals
With nearly 45 years of experience telemarketing for large and small companies in transportation and logistics, we know what works and doesn't work commercially. We can also transfer that knowledge to your own employees. We regularly train groups of account managers to become more successful - especially in finding new business. At each step in the commercial process.
We do not believe in courses where we stuff sales professionals with new knowledge in a short period of time. It always remains to be seen what will eventually stick and be applied in daily practice.
Our approach is to provide each company with a customized training in which we train your commercial people on the shop floor and immediately put what they have learned into practice together. We also look together at target groups and a distinctive proposition. The result is that you as a client benefit from the knowledge gained from day one. Your sales professionals learn new knowledge and skills faster and retain them better.
THE FIRST STEP TO NEW BUSINESS
Is a conversation. Online or on location. You talk about what you want to achieve, your target audiences, your wonderful product and/or service. We put our more than 45 years of experience against it and discuss a strategy. After all, B2B Telemarketing as part of lead generation offers unprecedented opportunities. Let's discover it together!
Want to know more? Contact Margot +31 70 3134444.
